Capture real estate prospects with digital content

Looking to draw in Commercial Lines clients in the Real Estate industry? We want to team up with you on your Real Estate accounts to help attract more business! We have created a package of content that you can share on your website, by email, and on social media to help position your agency as a knowledgeable resource for potential clients.

Real Estate web page on StateAuto.com

Guide prospects and customers to the Real Estate Industry Insurance Page on StateAuto.com for an overview of our expertise and helpful resources for their business.

Infographic: How to handle top 5 common tenant complaints

• Share as-is, or co-brand on the Marketing Portal on AgentSite.

• Share on your agency's website, blog and social media (see below for suggested tweets, or create your own).
• Email to Real Estate prospects along with your quote proposal.
• Use it as an image or link in your own blog post about this or other real estate industry topics.
• Share the infographic by copying and pasting the link to this web page on StateAuto.com, or download the image here.

Shareable blog posts by State Auto Account Executives:

• Landlords, make sure you have the right risk transfer practices in place. By Matt Brown

• Summer may end, but swimming pool liability goes on. By Tracy Groff

• Help prevent guest and tenant swimming pool disasters with these safety tips. By Tracy Groff

• It’s all fun and games … until someone gets sued.  How to avoid party fouls when renting out your apartment clubhouse. By Gina Fee

Social Media Campaign

Use the tweet button to publish to Twitter, or copy and paste to post on Facebook and LinkedIn. To use the images in your social posts, right-click and save the image, then upload to your post.

Landlords, make sure you have these three types of risk transfer practices in place. #realestate http://bit.ly/2lHI5xX  

 

Keep guests and tenants safe from swimming pool disasters with these tips from @stateauto. http://bit.ly/2m4aG2V

 

It’s all fun and games until someone gets sued. Avoid party fouls when renting out your apartment clubhouse. http://bit.ly/2llnY7r

If you're responsible for a pool that's closed part of the year, it can still pose a hazard liability. http://bit.ly/2lDZM0f 

Handle these common tenant complaints with tips from State Auto: http://bit.ly/2mPgy0w 





Other social media posts

Is it time to go green with your rentals? #realestate #insurance http://bit.ly/2kLnxa6

Landlords: 3 incentives to improve tenant retention: http://bit.ly/2keyWfy

Four trends driving #apartment #marketing and what to do to stay ahead. http://bit.ly/2kAtdlb   

It’s risky business: the cost of not requiring renters #insurance http://bit.ly/2lgK6QQ

Investors, developers, and builders are scrambling to keep pace with the surging demand for multifamily housing, especially rental apartments. http://bit.ly/2kLcZHO

Are you looking at your website’s closing rate? What to measure on your #apartment website: http://bit.ly/2lcB1fX