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Digital Content for Contractors Insurance



Imagine your prospects in the contracting industry searching online for insurance and other risk management information… what if they found something published or shared by your agency? 


Let’s make it happen. Use the content we’ve created to share social posts, update your website and even find inspiration to write a blog post. Each resource below has tips for getting this content in front of your prospects.

Contracting Industry Page on StateAuto.com

Why should your clients in the contracting industry partner with you and State Auto for insurance? Direct clients to the Contracting Industry Page on StateAuto.com for an overview of our expertise in this segment and helpful resources for their business.

Tip: Send a prospect the link to this web page and include it in your quote proposal.

Infographic: Equipment Theft Data

Tool theft from the job site is a major problem. The “Equipment Theft Data” infographic shares important data and tips to prevent theft.
Tips:
  • Share on your agency's website, blog and social media (see below for suggested tweets, or create your own).
  • Email to contracting industry prospects along with your quote proposal. 
  • Get a co-branded version with your agency logo on the State Auto Marketing Portal (on State Auto Connect).
  • Use it as an image or link in your own blog post about this or other topics relevant to the contracting industry. 
Download the infographic (right click and Save As)
(For the co-branded version, visit the Marketing Portal and go to Sales Support - Social Media)

Social Content

Use the tweet button to publish to Twitter, or copy and paste to post on Facebook and LinkedIn. To use the images in your social posts, right-click and save the image, then upload to your post.

Infographic


The more you know the better you are prepared! Use these facts to keep your construction zone safe. http://bit.ly/2vx8F5l
Tweet: The more you know the better you are prepared! Use these facts to keep your construction zone safe. http://bit.ly/2vx8F5l


State Auto Blogs

A strong, well-written subcontract agreement is a must for any contractor. Read why from @StateAuto. http://bit.ly/2uWtdmd
Tweet: A strong, well-written subcontract agreement is a must for any contractor. Read why from @StateAuto. http://bit.ly/2uWtdmd
When it comes to #subcontractors, you have less control and more risk when it comes to the work being done. http://bit.ly/2u4ALVc
Tweet: When it comes to #subcontractors, you have less control and more risk when it comes to the work being done. http://bit.ly/2u4ALVc
Whether construction defects are known today or appear years later, they’re a concern for any contractor. http://bit.ly/2uZKw4b
Tweet: Whether construction defects are known today or appear years later, they’re a concern for any contractor. http://bit.ly/2uZKw4b
When entering into a contract for a #construction project as a contractor, your #insurance agent can help.http://bit.ly/2ho2ome
Tweet: When entering into a contract for a #construction project as a contractor, your #insurance agent can help.http://bit.ly/2ho2ome
As a #contractor, make sure all aspects of your work are covered by #insurance.http://bit.ly/2u0wtKt
Tweet: As a #contractor, make sure all aspects of your work are covered by #insurance. http://bit.ly/2u0wtKt


Additional Resources

As a contractor, you'll want insurance coverage in case someone files a claim. Tips to reduce your risk of a claim: http://bit.ly/2o6G1Bf
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How trade contractors can find and build relationships with the right general contractors. http://bit.ly/2oKBPKP
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15 ways that you can build a contracting business that’s going to last http://bit.ly/2oKCYSI
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For the price of a good contractor, you're actually getting 10 jobs done. The many hats of general contractors http://bit.ly/2oRl1hY
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6 ways to grow your general contractor business: http://bit.ly/2oKqvOM
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As a contractor by trade, marketing is probably not your top skill – but this guide can help. http://bit.ly/2nmVMam
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Stay productive and accident-free on the construction site with these heavy equipment safety tips. http://bit.ly/2oRsI85
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The decision to bid on a project shouldn’t be taken lightly. Key factors to consider for contractors: http://bit.ly/2nmJsqn
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